WYlights

About 201 results
Jul 19, 2023

Pedro Janela becomes Chairman of WYgroup

One cycle closes and another opens. Pedro Janela, until now CEO of WYgroup, shares that he will assume the role of Chairman of the group, helping with the continued growth of the project he founded 22 years ago, along with Rita Baltazar and Gonçalo Castelo Branco, and that has brought together countless talents over the […]

Jul 17, 2023

Learn along, with Lisbon Digital School

Do you know a Portuguese non-profit organization eager to learn digital? Spread the word and help Lisbon Digital School reach out to them! Until December 31st, Lisbon Digital School offers a Complete Digital Marketing Course for Communication and Marketing team members of all Portuguese non-profit organizations that apply on its website to learn Digital. 64 […]

Jul 15, 2023

White’s Day Out at Fundação do Gil

On White’s Day Out, the team chose to do something for others. A purpose that quickly turned into a happy idea for the 40 people who participated in the agency’s annual team-building action. White Way went to Casa do Gil, headquarters of the Fundação do Gil, which has been dedicated to promoting the well-being of […]

Jul 05, 2023

NERVO takes CONTROL in NOS ALIVE 2023

NOS ALIVE 2023 kicks off and NERVO debuts at the festival with an experience created for Control under the motto “Control your Vibe”, which challenges visitors to take control of their vibe. “Each Control product has its vibe, allowing the brand’s audience to choose the one that best suits them, through flavors, textures, and even […]

Jun 30, 2023

Artificial Intelligence and the data of your future

Concerns about the impact of Artificial Intelligence on existing business models and their implications have begun to arise as we continue to be bombarded with ChatGPT and its derivatives from different categories. An Artificial Intelligence machine is, in its most simplistic view, a gigantic data processor with extraordinary capabilities to process and organize it, in […]

Jun 29, 2023

NERVO and A MÁQUINA join forces at Sumol Summer Fest 2023

Costa de Caparica will host the Sumol Summer Fest, in 2023, for the first time. NERVO was responsible for its strategy and creativity and A MÁQUINA was in charge of the production. The new edition of Sumol Summer Fest starts tomorrow, at the Inatel Camping Park, next to S. João’s Beach, after 13 years at […]

Jun 20, 2023

Secil and White imagine the city of the future

Secil Portugal has launched a new cement communication campaign, in collaboration with White. Under the motto “Where others see a work, we see the future”, the objective is to challenge the sector to imagine and explore what a city of the future will be like. Through the use of images generated by artificial intelligence (AI), […]