Bliss Applications and Pingo Doce drive innovation in retail sector apps and strengthen a successful partnership with an award at Navegantes XXI. The app “O Meu Pingo Doce” received the award for “Best Digital Project – Retail” at the recent ACEPI Navegantes XXI Awards. Conceptualized by Pingo Doce and brought to life by Bliss Applications, […]

The contemporary challenges we face make the need for sustainable leadership urgent in organizational environments. Both internal and external stakeholders of companies are eager for sustainable cultures. It is up to leaders to implement a sustainability vision within their organizations. Sustainable Leadership goes far beyond environmental goals. It involves a social mission that places people […]

The human brain is constantly processing an endless stream of stimuli, and brands must understand how to take advantage of this reality. Whether through images, sounds, scents, or stories, brands create experiences that not only capture our attention but also evoke emotions, influencing our decisions. But how does this process work? The example of a […]

We all have our story: shaped over time by the paths we take and those we choose to avoid. We all create stories: the ones that captivate, the ones we use in interviews and job presentations, or the ones we experience in our daily lives. We all encounter stories: in the news, on the streets, […]

WYcreative celebrates Briefing’s 15th anniversary with a journey back to the future. Invited to design this special cover, the agency teamed up with FalcaoLucas Studio for an interactive trip through the past and what’s to come. In the edition celebrating Briefing’s 15th anniversary, readers are invited to travel through time via a QR Code that […]

A new bond campaign is underway from Mota-Engil, offering a fixed gross interest rate of 5%. The multinational invites investors to join its efforts focused on carbon neutrality and sustainability. The creative concept and the multimedia advertising campaign were developed by White. “Invest in Building a Better World” is the slogan for Mota-Engil’s 2024-2029 Sustainability-Linked […]