The Ageas Portugal Group launched Livo, a new brand that expands on the present selection of products offered by the insurance provider. The goal was to combine sustainability, economy, and comfort to make every home the greatest place on earth.
To emphasize the numerous distinctions between Livo and competing products on the market, White worked with Ageas as a partner throughout the whole branding process, from name development to branding to digital experience construction and execution. With a strong focus on the client and their welfare, the new brand, known for its “Casa Contigo” signature, uses the Ageas seal of trust to confirm its narrative and connect its emotional and rational elements.
By emphasizing happiness-based communication, Livo seems to assist its clients in rediscovering their love for their homes by portraying each one as a special place that is emotionally charged and a stage for each person’s tale.
Livo has been providing efficient windows for more comfortable and sustainable houses since August. Soon, the company will expand its operations throughout the entire country. The firm has several possibilities, but this is the first PVC and aluminum combination it offers.
The director of marketing and business development at Mundo Ageas, André Amaro, stated, “Our team, who wore the Livo shirt even before a naming was created, found this project to be especially enriching.” We enjoy collaborating with our partners in this way, which is why we are excited to collaborate with Ageas on this project and contribute to its further development.
“This project was and continues to be particularly enriching for our team, who wore the Livo shirt even before a naming was created,” said Filipa Montalvão, partner at White. We enjoy collaborating with our partners in this way, which is why we are excited to collaborate with Ageas on this project and contribute to its further development.
The current offer will later be reinforced by other solutions and services for the home, anchored in the convenience of services.