Based on the brand’s signature: “Future in Practice”, White developed a strategy based on the intelligence of tomorrow, promoting a futuristic way of celebrating Abreu Advogados’ anniversary. This was developed using an Artificial Intelligence platform, establishing itself as a law firm that wishes to follow a safe path for the present and future, reflected through […]
Volkswagen Digital Solutions (VWDS), the technological hub of the Volkswagen Group based in Portugal, wants to hire for a “dream vacation” and counted on WYcreative and WYperformance to create a video campaign that broke with the usual. Volkswagen Digital Solutions is a company in Portugal dedicated to creating technological solutions for the various identities of […]
The institution for executive training at one of the largest Schools of Economics and Management in Portugal announces a new website. WYcreative and WYperformance are the WYgroup agencies behind the renovation of ISEG. Anyone who visits the ISEG Executive Education website can already have a new browsing experience. With a new design and new architecture, […]
Intermarché’s commitment to ensuring a good quality of life for all is reaffirmed through a well-known song and a new signature, with the help of António Raminhos. Tiago Varino, Creative Director, explains that “the brand’s new musical theme will live on in the communication and served as the basis for Ritual Tejo band to come […]
The most recent edition of APROXIMO, the IMOVIRTUAL portal event dedicated to professionals in the real estate sector, was held by the WYgroup agencies. It was at Convento do Beato that the 4th Edition of APROXIMO took place, a major event in the real estate market in Portugal, which welcomed around 350 professionals from the […]
Greens Vilamoura is the new private condominium on the Algarve coast, committed to sustainability and signed by White Way. Faithful to the signature “The Art of Harmony”, this sustainable architecture and engineering project is committed to providing a residential experience close to nature and energy that can only be experienced in Vilamoura. Designed by the […]
The 2023 horizon is complex for several reasons. These trends show that we won’t have two equal sectors by 2023. This is, without a doubt, the most collective article that has ever been written in our history of more than 20 years. At WYgroup, we are proud of our teams and our people, and each […]
To focus more and more on people, WYgroup appointed Ana Andrade as Head of People, Talent, and Culture. With more than 8 years of professional experience in the Human Resources area, Ana Andrade now takes on a new challenge as Head of People, Talent, and Culture. The position, which until now did not exist in […]
Summer is a time for relaxed and informal conversations, even about the most complex topics. This is the spirit of the meetings that WYgroup promoted for the second time in a row at its Beach Talks, in partnership with ECO. The second season of WYgroup’s Beach Talks, in partnership with ECO, gave a platform to […]
On June 1st, more than 130 professionals say goodbye to their agency, to enter another – WYcreative Maybe it’s material to be included in the Guinness Book of Records, but the truth is that there was no time to agree with them to come here to confirm. Between calling, arranging the day, waiting for someone […]
