NOS ALIVE 2023 kicks off and NERVO debuts at the festival with an experience created for Control under the motto “Control your Vibe”, which challenges visitors to take control of their vibe. “Each Control product has its vibe, allowing the brand’s audience to choose the one that best suits them, through flavors, textures, and even […]
Costa de Caparica will host the Sumol Summer Fest, in 2023, for the first time. NERVO was responsible for its strategy and creativity and A MÁQUINA was in charge of the production. The new edition of Sumol Summer Fest starts tomorrow, at the Inatel Camping Park, next to S. João’s Beach, after 13 years at […]
Secil Portugal has launched a new cement communication campaign, in collaboration with White. Under the motto “Where others see a work, we see the future”, the objective is to challenge the sector to imagine and explore what a city of the future will be like. Through the use of images generated by artificial intelligence (AI), […]
Summer is coming! And so we are back for the 3rd Season of our Beach Talks a.k.a. “Conversas de Praia”. This podcast brings together like-minded professionals in relaxed conversations about brands, with many stories to tell. Beach Talks a.k.a. “Conversas de Praia” is an initiative promoted by WYgroup since 2021, in partnership with ECO, which […]
NERVO was the agency responsible for creating and producing the Prémios SAPO 2023, a competition that awards digital advertising works. Prémios SAPO 2023 communication was based on the universe of the Portuguese Popular Saints, proverbs and traditions, but with the boldness of today and a wink to the digital advertising universe. “Faz das boas e […]
“Olhó Picolero” is the concept of Solero’s new campaign, whose title refers to the brand’s most recent novelties, which promise to spice up the Portuguese summer. The new flavors are the Strawberry Popsicle with crunchy Dark Chocolate coating and the Pineapple Popsicle with fresh mint notes, both produced in Portugal. Besides being delicious, these fruit-based […]
Sogrape has just launched the 2022 Yearbook, a very special year marked by the celebration of 80 years of the company’s history. Developed in partnership with the White agency, this differentiating digital project is an invitation to interactively explore “A Legacy Beyond Time”, exploring the results and accomplishments made by the prestigious family wine company […]
The WYgroup agencies launched the anthem of the World Youth Day in streaming, the largest global event for young people, which will take place in 2023 in the city of Lisbon. The WYgroup agencies launched the anthem of the World Youth Day in streaming, the largest global event for young people, which will take place […]
WYperformance and Yunit Consulting team up to place the customer at the center of the business, with Zoho CRM. More agility and more focus on people. This was the briefing given to WYperformance’s CRM team – WYgroup’s Data-Driven Marketing unit, Yunit Consulting’s partner in customer relationship management. This project is the beginning of a partnership […]
WYcreative won ten Excellence and two Distinction awards in the 29th edition of the Communicator Awards, a competition that recognizes excellence in communication from a wide spectrum of industries. The international competition Communicator Awards recognizes some of the agency’s most recent works: Brisa’s website, in the Corporate Communication category; the CODE brand, in Brand Redesign; […]